Sales Careers In The Printing Industry

A print sales representative goes out and finds print jobs for the company.  In order to do that they must be outgoing, confident and have good communications skills.  Through networking activities and marketing, a sales representative builds on-going relationships with people who have graphic communications needs and seeks out opportunities where the company can provide solutions.  The sales representative needs to be a team player too working with customer service, production workers and other staff to make sure the customers’ interest are being served.

Learning Position

Summary

Entry-level training position.

Duties and Responsibilities

• Study how to plan, manage and close sales
• Work cooperatively with management to set and achieve sales goals
• Ask appropriate questions to uncover customer needs
• Study basic lead generating techniques
• Considered a "solutions-oriented" sales trainee position

Knowledge, Skills and Abilities

• Mature, self-starter
• Outgoing personality, confident
• Excellent listening and follow-up skills
• Excellent written, verbal and telephone communication skills
• Able to do basic arithmetic and math functions
• Able to read and comprehend at a significant level in order to perform the essential functions of the position
• Pays careful attention to detail
• Meets deadlines and work under pressure
• Works harmoniously and effectively as part of a work team
• Handles routine duties for an extended period of time
• Must convey professional image and demeanor
• Technical college training providing a full experience in all areas of printing recomended

Sales Account Representative

Summary

Maintaining customer accounts while learning skills and function of sales representative responsibilities. Learn industry and how products can offer solutions to client.

Duties and Responsibilities:

• Learn the industry and how individual products of company can offer solutions to customers
• Focus on learning who customers are, how to tap into new customers and how to maintain current ones
• Call on established customers and generate new business while being involved in training

Knowledge, Skills and Abilities:

• Mature, self-starter
• Outgoing personality, confident
• Excellent listening and follow-up skills
• Excellent written, verbal and telephone communication skills
• Pays careful attention to detail
• Meets deadlines and work under pressure
• Able to consider various alternatives and to make decisions
• Works harmoniously and effectively as part of a work team
• Handles routine duties for an extended period of time
• Able to overcome obstacles to performance and accept rejections of customers
• Must convey professional image and demeanor
• Previous experience in some facet of graphic communications
• Bachelor's Degree from a 4-year college or university with a concentration in business, marketing or a related field of study

Sales Representative

Summary

Sells benefit and value of company product line meeting and/or exceeding customers requirements and expectations.

Duties and Responsibilities

• Responsible for prospecting and closing new business as well as maintaining and renewing existing business by fostering client relationships.
• Create relationships with customers to build buyer dedication and allegiance
• Build trust and credibility as a resource for customers
• Anticipate customer needs and strive to meet them proactively
• Generate new leads
• Create new business from networks
• Create effective solutions that inspire clients and meet their needs

Knowledge, Skills and Abilities

• Mature, self-starter
• Outgoing personality, confident
• Excellent listening and follow-up skills
• Excellent written, verbal and telephone communication skills
• Pays careful attention to detail
• Meets deadlines and work under pressure
• Able to consider various alternatives and to make decisions
• Works harmoniously and effectively as part of a work team
• Handles routine duties for an extended period of time
• Able to overcome obstacles to performance and accept rejections of customers
• Must convey professional image and demeanor
• Previous experience in some facet of graphic communications
• Bachelor's Degree from a 4-year college or university with a concentration in business, marketing or a related field of study

Sales Executive

Summary

Proven success in meeting and/or exceeding sales goals.

Duties and Responsibilities:

• Follow through on commitments and agreements made with customers
• Translate organization goals into individual sales goals and establish a plan to reach those goals
• Plan, manage and close long-cycle sales
• Maintain awareness of industry trends and issues and how they may impact own sales territory
• Help others generate leads
• Establish strong networks in and out of the organization to build new business opportunities for self and others
• Act as a resource to close large and important sales

Knowledge, Skills and Abilities

• Excellent listening and follow-up skills
• Excellent written, verbal and telephone communication skills
• Pays careful attention to detail
• Meets deadlines and work under pressure
• Able to consider various alternatives and to make decisions
• Works harmoniously and effectively as part of a work team
• Conveys professional image and demeanor
• Previous experience in some facet of graphic communications
• Bachelor's Degree from a 4-year college or university with a concentration in business, marketing or a related field of study

Sales Manager

Summary

Continual learning position. New leadership skills required. In addition to sales responsibilities, oversees management of sales process.

Duties and Responsibilities

• Develop selling strategies
• Create selling processes and procedures
• Develop sales training and development activities and materials
• Identify needed strategy or process changes before performance declines
• Use senior level networks to provide entry into new markets and organizations

Knowledge, Skills and Abilities

• Excellent listening and follow-up skills
• Excellent written, verbal and telephone communication skills
• Pays careful attention to detail
• Meets deadlines and work under pressure
• Able to consider various alternatives and to make decisions
• Conveys professional image and demeanor
• Previous experience in some facet of graphic communications
• Bachelor's Degree from a 4-year college or university with a concentration in business, marketing or a related field of study